Kidsinit's Youtopia
In 1997 the nations's estimated 34 million children age 12 and under have spent or influenced a spending level of $5000 b illion, with figures growing 20% annually. That is approaching about $1 trillion dollars over the next five years. In five years, a good portion of those "kids" will be teens.
Please note that the "kids" with the least advertising support
also have less authority, energy, and intelligability in their own
lives
Your advertising dollars can enable the kids of these chapters with information, comprehension, and experience - providing greater ability, skill, and buying power to fresh segments of "market friendly" buyers, who will then engage in the more profit oriented chapters within the site.
TKII site + funding + existing networks/channels/content = new and enhanced buying power
NICHE MARKETPLACE
- I KNEW THAT - monthly sponsored facts of the day
- PIZZA TO GO - quick pick fast food fix delivery
- IN THE NICHE - marketing by chapter
| Niche | Sponsor | Selling |
| Kid in the Loft | Grumbacher
Adobe/Sony Music Virgin Records |
graphics software/artist supplies/books/museums/music programs and software/CD's & tapes |
| Wiz Kids | Apple/Microsoft/Intel
3 Com/Compaq/HP |
all software and hardware schools/universities/Computer kids courses/games/books |
| Biz Kids | Financial Institutions
HR Block Citibank/Stock Exchange NASDAQ |
software programs, schools, Monopoly and numbers related books and games, Network services: Wall Street Journal, etc |
| Phys Kids | Olympics
Special Olympics Nike |
all sporting goods, clothes, sneakers, supplements, health food, bottled water, dance/gymnasiums, YMCA,Instruciotional tapes, |
| Kid on a Mission | NASA
Lockheed/Boeing Space Vest/US Gov |
Higher Educational Institutions/NASA Space Camp |
| Kid on the Way | Johnson &
Johnson
Grayco/Baby Gap Evenflo |
Baby formula, baby gear/saftey/car/toys clothes |
| Kid in a Mirror | Revlon/Almay/Jenny
Craig
Teen Magazine/Seventeen fashions for teens |
makeup/healthy weightloss methods/lifesyles |
| Kid in a Bottle | Coors/Budwiser/Breweries
Smirnoff/Jack Daniels wineries |
Party suppliers
novelty/costume shops/regional entertainment/ beverage and snack vendors/Pizza to go & catering facilities |
| Kid in a Crystal | Rainbow Coalition | all ethnic
music/clothing/art
Books;awareness/art/travel/politics |
| Kid on a Limb | REI
Any Mountian |
all outdoor sporting goods and tour packages/X Game events for dive/sky/climbing/biking/camping |
| Kid in a Clip | CNN/all news publications | themselves |
| Kid in a Cup | Starbucks/Petes/etc | themselves (coffee wars, anyone?) |
| Kid in a Chimney | R.J. Reynolds, et al | absolving themselves |
| Kid in a Gutter | My Friend's
Place and similar concerns
Regional Homeless Shelter |
non-profit service outreach |
| Kid in a Vision | ADD/Dyslexia/etc. | themselves/social services |
| Kid in a Closet
Kid in a Corner Kid in a Fix Kid in a Box
|
American Psychiatric
Assoc
Libby Pharmaceuticals Regional Social Services Amazon Books |
themselves |